Do you remember Book It from when you
were a kid? Pizza Hut's Book It program has reached it's 28th year. 14
million readers learn about literacy in order to get a free Personal
Pan Pizza. It is a national program that launched in 1985. Did you
participate in book it?
Pizza Hut is
beginning the 28th year of the BOOK IT! Reading Program, which reaches
more than 14 million young readers with a message about literacy and an
incentive of a free Personal Pan Pizza.
It’s
a national reading program launched in 1985, and enrollment has reached
680,000 classrooms and more than 14 million students in 38,000 schools
across the country.
BOOK
IT! announced in May that it joined with author Jeff Kinney and his
book series, “Diary of a Wimpy Kid,” for the 2012-13 school year. “Diary
of a Wimpy Kid” is integrated into all BOOK IT! classroom materials,
teacher printables and web creatives at bookitprogram.com.
“Year
after year, the Pizza Hut BOOK IT! program continues to reach new kids
with a positive message about how rewarding reading can be,” said
Shelley Morehead, BOOK IT! program administrator. “Through our ‘Diary of
a Wimpy Kid’ partnership and our 28 years of advancing literacy, we’re
fortunate to have such tremendous support from schools around the
country who want to make it great.”
The
program’s “Read Your Heart Out” quest involves five steps for young
readers: rally readers, track reading minutes, take on the Principal’s
Challenge, read to help kids who are hungry and share a love of reading.
Resources are available for each step of the quest at
http://www.bookitprogram.com/readyourheartout.
In
BOOK IT!, teachers and librarians set monthly goals and present
students with a reading award certificate when goals are met. Students
take the certificates to a Pizza Hut restaurant, where they are
congratulated by a team member and given a free, one-topping Personal
Pan Pizza. There is no purchase necessary and the pizza can be taken to
go. To learn more, visit PizzaHut.com.